LG has announced the launch of its LG-KC780, a slim 8 megapixel camera phone with Schneider-Kreuznach certified lens and special features that the company say make it ideal for shooting portraits. The LG-KC780 is a slim slider phone at just 13.9 mm thick, but manages to include a large 2.4-inch widescreen LCD.
“We found that most of the time people use the cameras on their mobile phones to take pictures of themselves, their families, friends and significant others,” said Dr. Skott Ahn, President and CEO of LG Electronics Mobile Communications Company. “With this in mind, LG developed the LG-KC780 with a number of face-enhancing features to augment its high quality 8 megapixel camera.”
Several of the LG-KC780’s smart technologies focus around the most expressive part of a person, the face. Face Detection automatically finds and focuses on people’s faces to allow photographers to take clearer pictures. Part of this feature relies on LG’s Smile Detection technology, which can recognize the angle of people’s mouths and adjust focus for faces.
Other people-focused features on the LG-KC780 include easy-to-use shot modes
that help make people look their best. With Smile Shot enabled the camera
automatically triggers the shutter when it determines that the subject is
smiling. And with Beauty Fake Mode users can remove spots and
imperfections on people’s faces, making sure the faces appear bright and clear
in photos.
A built-in Image Stabilizer ensures that pictures come out clear and sharp, even in shaky situations.
The LG-KC780 is a full featured handset and includes the latest in mobile phone technology, including Smart Bluetooth, which opens up a number of new options when the phone is connected to a personal computer. For example, the phone’s camera can be used as a webcam for use in online conversations. Unlike USB webcams, this world’s first feature means that the camera can easily move with the user, as long as the phone stays within Bluetooth range.
LG-KC780 will go on sale in November 2008, in Europe, later expanding to CIS and Asia, including India, Thailand, Hong Kong and China.
Price to be announced later.
Posted to the site on 9th October 2008