Nokia Expands Mobile Advertising Reach
Nokia has signed up a collection of new media publishers to its mobile advertising agency. The new European publishers join other flagship Nokia Media Network publishers such as Reuters, Cosmopolitan and AccuWeather, operators like Sprint and Airtel, and Nokia services including Nokia.mobi, MOSH and Widsets.
The new publishers include Agence France-Presse, France; RTL Mobile, Germany; Cuatro, Spain; Grupo Prisa, publisher of El País, Spain; Unidad Editorial, publisher of El Mundo, Spain; CNET, UK; Telegraph Media Group, UK; Trinity Mirror, UK; International Herald Tribune, pan-European
"We are pleased to announce the addition of these top European publishers to the Nokia Media Network," said Head of Nokia Interactive Advertising Tom Henriksson. "The biggest brands in the world trust Nokia with their mobile advertising because of the quality of the publishers on our network. We will continue to fortify the Nokia Media Network with leading publishers like these so that we will continue to deliver the strongest response rates in the industry."
Posted to the site on 16th September 2008
