Samsung Aims to Add 300 Retail Outlets in India by Year-end

Samsung has said that it aims to open 300 new retail outlets in India by the end of this year as the company aims to double its market share in the country. The company also wants to open an unspecified number of flagship outlets in the main cities.

"At present, we have over 100 exclusive franchise outlets selling Samsung mobile phones and intend to increase it by four-fold in 2008. The way we are progressing, we are moving forward towards the target," Samsung India Electronics Head for Mobile Business, Sunil Dutt told reporters here on the sidelines of the Technopak marketing summit.

The company currently has a market share in the region of 7-8 percent and has said that it wants to double this by the end of this year. The company recently bolstered its distribution logistics by appointing two new wholesalers to sell its handsets.

Posted to the site on 29th April 2008