AT&T Starts Starbucks Wi-Fi Rollout
AT&T and Starbucks USA have begun of the rollout of AT&T's Wi-Fi service at company-operated Starbucks stores, kicking off a nationwide effort that will continue through 2008. Also, as of May 1, qualifying AT&T high speed Internet and Wi-Fi customers will have complimentary Wi-Fi access at more than 7,000 Starbucks locations nationwide.
"We continue to build on the experience we know our customers expect from us," said Chris Bruzzo, chief technology officer, Starbucks. "By partnering with AT&T as our U.S. Wi-Fi provider we aim to deliver a better value, greater convenience and seamless connectivity in a mobility centric world to our customers."
As of May 1, qualifying AT&T customers can connect to the Internet from Wi-Fi enabled company-operated Starbucks locations nationwide by simply selecting "ATTWiFi" after powering up their computers. Free AT&T Wi-Fi service is currently offered with AT&T's three higher-speed residential broadband packages, all small business broadband packages and with all AT&T U-verseSM offerings with high speed Internet service.
For other customers, AT&T Wi-Fi service will reach company-operated Starbucks locations on a market-by-market basis throughout the year. The experience will include a mix of free and paid connection options for both frequent and occasional Wi-Fi users and qualifying Starbucks customers. Once AT&T Wi-Fi service is available, customers will be able to shop and surf both Starbucks' and AT&T's respective home pages for products and services.
Posted to the site on 25th April 2008
