Yahoo to be T-Mobile's Exclusive European Mobile Search Partner
Published on: 11th Feb 2008
Note -- this news article is more than a year old.
Internet search engine, Yahoo has entered into a new strategic partnership with T Mobile to bring Yahoo's mobile services to millions of consumers in T Mobile's European footprint. This agreement sets the stage for Yahoo oneSearch to become the exclusive mobile search service for T Mobile customers beginning at the end of March, 2008.
"As a pioneer for the open mobile internet with web'n'walk, we give our customers instant and direct access to all available internet services, such as information, content, and communities," says Christopher Schl¤ffer, Group Products & Innovation Officer, T-Mobile. "With Yahoo!, we combine our joint innovation power to bring the mobile Internet even closer to our customers. oneSearch, the best search product on the market, is a prime example here."
Yahoo oneSearch provides consumers with access to news, financial information, weather conditions, photos, Web images, and Web and Mobile Web sites. The companies plan to make the new service available in T-Mobile's European footprint. In addition, the companies intend to work together to create a differentiated Yahoo oneSearch experience for T-Mobile customers in the future.
The two companies also plan to work together to bring additional Yahoo services including Flickr, Yahoo Messenger, Yahoo Mail, Yahoo Weather and Yahoo Finance to T-Mobile customers.
Other recent strategic Yahoo oneSearch partnerships include AT&T in the United States, a framework agreement with America Movil that covers 16 countries across Latin America, a partnership with Rogers Wireless in Canada, partnerships with 16 operators across the Asia Pacific Region, and an agreement with Telefonica covering portals in 15 countries across Europe and Latin America.