The mobile advertising agency, Ad Infuse says that it has closed 14 new mobile advertising and marketing deals and 22 new publishing deals so far in 2007, with several more expected before the close of the calendar year. The company also announced that inventory across its content channels will exceed 160 million impressions per month as of October.
"Advertising on the mobile device is a new frontier," said Brian Cowley, CEO of Ad Infuse. "Companies that do it right can increase consumer loyalty, build revenues and extend brand awareness. Ad Infuse creates a customer-centric mobile environment where people can connect to and interact with the brands that define their lives."
Ad Infuse's content channel partners include leading network operators and publishers such as Swisscom, AirG, Helio, go2, Mocospace, Thumbplay, Infospace, ITN, Endemol International, Mondo Media, The New Yorker, Versaly, Ministry of Sound and ZooVision among others.
The company also noted that the majority of its inventory is still On-Deck with Off-Deck growing quickly.
Posted to the site on 10th October 2007