Chinese Mobile Gamers Jump by 25%
China's Mobile Entertainment, Inc. says that it expects the number of mobile game subscribers in the second quarter ended June 30, 2007 is expected to increase 25% from the same period of last year and 2% from the first quarter of 2007. MBI develops and delivers mobile games in China through its wholly-owned operating subsidiary, YinHan. The number of game subscribers in the first quarter ended March 31, 2007 increased by 23.34% from the same period of 2006.
The 23.34% growth in the first quarter is supported by the resource advantages of YinHan. Flexible service pattern, entertaining games featured in higher reliability and creativity and improved latest market information all provide YinHan with rising confidence in continuous and steady growth in the second quarter, expecting to target at 25%.
Currently YinHan focuses on WAP handset games development. As a typically promising industry in China, mobile handset games market develop amazingly along with WAP handset games' striking attention drawing.
According to the ResearchInChina, the market value of WAP games shared RMB 45 million (US$5.8 million) in the year of 2005. It is estimated that the market scale of WAP games will be RMB 800 million (US$1 billion) in 2006.
Posted to the site on 13th August 2007
