Nokia Offering Business News TV Channels on E-Series Handsets

Rok TV has secured a deal to provide business news TV channels to Nokia E-Series handsets with a preinstalled application.

ROK TV is available in the UK now and will subsequently deploy into mainland Europe from August onwards.

ROK TV is available via the Downloads! Service on such devices as Nokia E61i and Nokia E65, initially, which the owner simply needs to activate to begin watching the services. Two channel packages will be offered - a 5 channel 'Strictly Business' package, to be charged in the UK at £5 a month, with a heavy emphasis on business news and information channels such as Bloomberg, CNBC Europe, EuroNews in 9 languages and regional news channels, and a 10 channel 'ROK All' TV package, to be charged at £10 a month containing all the live business news channels as well as additional sports news, music videos and comedy channels.

As a trial, both TV packages will be free to view for the first 2 weeks.

"We are only targeting this service directly to those Nokia Eseries customers who have a data package in their mobile tariff to ensure subscribers do not pay additional data charges to their network operators." added Kendrick.

ROK TV requires 10mb of GPRS data per hour of streaming and, with mobile TV viewing patterns being for a few minutes at a time, once or twice a day, the typical monthly viewing duration is between two to three hours.

"We know what the consumers want from mobile TV and we will provide it for them," added Kendrick."We are finalising the last of the content agreements now, to include news channels in all the major European languages."

Posted to the site on 11th July 2007