Euro Operator Orders Privacy Manager
Redknee says that an unnamed, top tier Western European wireless carrier has selected its Unified Profile Server (UPS) to provide user privacy and preference management capabilities to its mobile and broadband subscribers. Redknee UPS enables subscribers to control what information third-party applications or other subscribers are able to query or view.
Preference management is an essential capability necessary for user confidence when adopting privacy-sensitive services such as advertising, Location-Based Services (LBS) and personalized broadband services. The Redknee UPS provides complete opt-in and opt-out capabilities as well as a comprehensive set of group management functionalities. The Redknee UPS solution integrates into the carrier
Posted to the site on 9th November 2006
