Vodafone Outsource Partner Wins Award

Garlands Call Centres and Vodafone UK have picked up the top prize for "Best Work by a Contact Centre" at the 2006 Marketing Direct SMART awards. The prize went to the Garlands' Vodafone Quality Team for their achievements in implementing a new Quality strategy and plan.

The contact centre category was one of the most highly contested categories at the event with stiff competition from five other finalists. In the words of the judges, the work of the Garlands Quality team was "an excellent example of how a client and contact centre can work together".

Mark Cheshire, Garlands' Operations Director picked up the prize at a gala dinner at London's Grosvenor House hotel on Tuesday 17th October - an event attended by over 400 marketing professionals. "The Garlands and Vodafone Quality teams have worked tirelessly all year to implement an ambitious plan that ensures that the customer is firmly at the centre of everything we do" said Mark Cheshire. "It's a fabulous reward for all their efforts."

Garlands and Vodafone have enjoyed one of Britain's longest-lasting outsourced customer contact partnerships. The two companies have been working together since 1997.

Editors Note: Many years ago, I used to work for Vodafone Retail in their tech support department. Most of our most frustrated calls came from customers given incorrect information by Garlands staff. Hopefully, things have improved considerably since then - hence the prize."

Posted to the site on 31st October 2006