Nokia Sells Handset In India At Lowest Global Price
Published on: 7th Sep 2006
Note -- this news article is more than a year old.
NEW DELHI (Dow Jones) Finland's Nokia has started selling a CDMA mobile handset model in India at less than INR2 000 ($43) its lowest ever price point globally for the handset.
Reliance Communications, India's second-largest mobile phone operator by subscribers, will partner Nokia to market the 1255 handset model in India.
"We are confident that our alliance with Reliance Communications to promote the Nokia 1255 at a never before price point, will be well received by our discerning customers," said Sunil Dutt, director, Sales, Nokia India, in a joint statement issued by the companies.
With an average of 4 million mobile phone subscribers being added every month, India has emerged as one of the fastest-growing telecom markets in the world. Analysts say there is ample room for growth as only one in 10 Indians has a mobile phone.
Cheap call rates, low handset prices and rising incomes among the estimated 300 million members of the country's middle class is driving subscriber growth.
-By Sanjiv Shankaran, Dow Jones Newswires; +91-11-23074020; firstname.lastname@example.org
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