|
|
Motorola Stars in Q2 Mobile-Phone Ranking
Published on:
Continuing its run of success, Motorola was the star of the mobile-phone business once again in the second quarter, with its shipments increasing by an industry-leading 5.8 million units during the period, according to iSuppli Corp.
Motorola's mobile-phone shipments amounted to 51.9 million units in the second quarter, up 12.6% from 46.1 million in the first quarter. Company market share rose to 23% during the second quarter, up from 21% in the first.
|
Company |
Q1 '06 |
Q1 '06 |
Q2 '06 |
Q2 '06 |
|
Nokia |
75,100 |
34% |
78,400 |
35% |
|
Motorola |
46,100 |
21% |
51,900 |
23% |
|
Samsung |
29,000 |
13% |
26,300 |
12% |
|
Sony Ericsson |
13,300 |
6% |
15,800 |
7% |
|
LG Electronics |
15,600 |
7% |
15,300 |
7% |
|
Others |
40,900 |
19% |
37,300 |
17% |
|
Total |
220,000 |
100% |
225,000 |
100% |
"US-based Motorola continues to benefit from strong demand for its line of thin form-factor phones, most notably its wildly successful RAZR," said Tina Teng, analyst, wireless communications, for iSuppli Corp. "About 40 percent of Motorola's second-quarter unit shipments were of its trademark thin form-factor phones, and 32.8 percent were RAZRs. Motorola's market-share gains were most notable in China, North America and India."
With its 2 percentage point increase in share, Motorola closed the gap with market-leader Nokia, but still remained in second place in terms of unit shipments.
Nokia achieved 4.4 percent sequential growth in mobile-phone shipments in the second quarter, a slightly better performance than that of the overall market. This allowed the Finnish firm to gain 1 point of share to 35 percent. Company shipments amounted to 78.4 million units in the second quarter compared to 75.1 million in the first.
Nokia's second-quarter success was due to improvements in its mobile-phone product portfolio and rising sales in Europe, China and the Asia/Pacific countries.
Samsung Electronics suffered a significant setback in the second quarter due to disappointing overseas sales. The company's biggest decline in shipments came from Europe. Company phone shipments declined to 26.3 million units in the second quarter, down 9.3 percent from 29 million in the first quarter. Company market share declined by 1 point to 12 percent. However, Samsung's mobile-phone Average Selling Prices (ASPs) improved by 1.5 percent as the company concentrated more on the premium segment and avoided low-end products for emerging regions.
Sony Ericsson posted the largest percentage increase in mobile-phone shipments among the top-five players, with its units rising to 15.8 million in the second quarter, up 18.8 percent from 13.3 million in the first quarter. The company has been making gains with its Walkman line of mobile phones, which accounted for 25 percent of its unit shipments in the second quarter. Sony Ericsson gained 1 point of share to rise to 7 percent and advanced by rank, surpassing LG Electronics to take fourth place in the market.
LG Electronics slid to fifth place on a 1.9 percent decline in unit shipments due to competition in the U.S. market with rival Motorola. The company's most-talked-about mobile phone, Chocolate, is gaining popularity. The model is expected to be available in the U.S. market in the fourth quarter and should help boost the company's results in the near future."
Tags: [isuppli] [lg electronics] [walkman]
| Previous Story | Next Story |
| |
|
| |
|
| |
|
| |