Efforts to Clamp Down on Spam SMS

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The Australian telco Telstra says that it is introducing simple new measures to help customers who are targeted by unwanted premium text messages. From mid May Telstra's telephone consultants will contact Service Providers on behalf of customers to advise that services in dispute should be immediately stopped and help arrange refunds on services customers haven't intentionally requested. This will be backed by an education campaign to more than one million mobile customers offering advice on tackling and understanding unwanted premium text messaging services.

Telstra's Head of Consumer Marketing, Ms Jenny Young, said while the vast majority of customers were happy with what they got when they subscribed to premium text message services, the number of customer complaints had tripled over the past 12 months.

"Telstra wants to help customers avoid the bills and frustration caused by unwanted premium text messages, in addition to the options that are already available such as spending caps on Telstra mobiles," Ms Young said.

"Telstra receives hundreds of calls each month from customers who have inadvertently locked themselves into ongoing text message services. We want to make it as simple as possible for our customers to put a halt on unwanted premium text messages and stop the drain to their hip pocket."

Telstra added that it is working with service providers and other stakeholders through the Australian Mobile Telecommunications Association (AMTA) to introduce an industry-wide approach to premium text messaging services."

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Tags: text messaging  telstra 

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