Orange Improves Data Charging Capability

Portal Software has announced that Orange UK has implemented its convergent content billing solution to drive increased revenue from content, data, and messaging services. Orange UK is using Portal's solution to generate additional revenue by rapidly supporting value-based pricing for a wide variety of prepaid and postpaid services as well as quickly increasing the number of third-party partner relationships.

Lucien Ducorney, Vice-President of Customer Systems at Orange Group, has welcomed the implementation as a step in the fulfillment of Orange's stated ambition to establish a range of leading-edge systems consistently across its territories. Didier Lebrat, Vice-President Technical at Orange UK, said, "Portal's proven content solution enables us to rapidly expand our content community by giving third-party partners the competitive, differentiated, and auditable service they need to sell their content over our network. Portal solutions also give Orange UK a low-risk way to support the flexible and intuitive charging models we need to encourage the rapid trial and adoption of new services."

Portal's services group worked closely with Orange UK to provide the rich rating functionality needed to drive the company's content services business in a way that effectively reduced custom development overhead. By integrating with the existing billing infrastructure, Portal billing solutions enabled Orange UK to rapidly deploy in a phased implementation that will be leveraged in other parts of the Orange business. By employing this coexistent approach technical risks and impacts were reduced, while meeting fixed time and pricing requirements.

"Orange UK needed a billing solution that would enable them to quickly support event-based charging for a variety of convergent prepaid and postpaid content services," said Alan Laing, vice president general manager of EMEA at Portal Software. "Portal solutions provided the real-time features to allow Orange UK to effectively manage revenue from content, data, and messaging services, including advice of charge, real-time control of spending limits, and automated revenue sharing."

Posted to the site on 10th December 2003