Vodafone Live Arrives in Malta

Vodafone has launched its Vodafone Live! internet service in Malta. As a special offer to mark the launch picture messaging will be free during December, as will be the network charges. Other content will also be free during December.

"The launch of Vodafone live! reinforces Vodafone Malta's position as the leading mobile operator in Malta. Vodafone live! is the only mobile phone service that offers users access to top branded games, local and international news, unified messaging, local and international weather information, exclusive UEFA and Ferrari updates, ringtones, travelling information as well as picture messaging," said Joseph C. Grioli, Chief Executive Officer at Vodafone Malta. "With the launch of this new range of services, Vodafone is changing the face of mobile telecommunications in Malta by making mobile data accessible to a wider audience than traditional users of mobile data products."

Vodafone live! customers will also have access to awesome real time information services including sports, entertainment, news and weather - all in full colour, whenever and wherever they want.

Peter Bamford, Chief Marketing Officer, Vodafone Group said: "The launch of Vodafone live! has been the most successful launch of a new service in the history of this company. In October 2002, Vodafone live! began life in an initial eight countries and today we have doubled that reach with Malta bringing the number of Vodafone live! markets to 16. With over three million customers testifying to its global popularity and success, I am confident that Vodafone live! will continue to delight its customers in Malta."

Posted to the site on 9th December 2003